Our newsletters are a love letter to our readers: A collection of what’s happening and what we’re up to. Subscribing sends us right into your your inbox so you’ll have our quirky, thoughtfully-crafted content to read with your morning coffee. We know what it’s like to be bombarded by the words “please subscribe”. We hear we are worth…
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When we launched our new Friends with Benefits subscription programs, a number of people asked if we chose $18 as amount for a yearly subscription because 18 is a lucky number. “No, we didn’t.” we said, Tell us more!”.
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Seth Godin recently reposted In Search of Meaningful, an article he wrote six years ago when the New York Times first instituted their paywall. It’s about what kind of digital content is truly valuable and worth paying for. He asked three questions to self-test the value of the content you/we are producing or are reading:
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Clear profit. We DO have that in the sky, friends and our daily interactions with our readers, who always surprise.Can that profit pay the bills and all that goes into making Improvised Life? The jury’s out. It makes us wonder: What IS this stuff called money, really? Our friend Holton Rower makes art out of it!
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When we saw the image of a person sitting on the very edge of Norway’s Trolltunga, we thought: THAT’s how we feel 14 days after having launched our Friends with Benefits Subscription program and charging a tiny amount after our readers have enjoyed ten free reads per month. We’ve likened it a LEAP as we risk finding out whether our many readers will pay 5 or 6 cents a day to keep what they say they love going. The gist: we can’t live without you.
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Today’s the day! We’re throwing our baby up in the air, and we hope you’ll help us catch her! Today we start our Friends with Benefits subscriptions. If you subscribe, you continue to receive all Improvised Life posts and full access to our vast archive. If not, you’ll be able to read ten posts per…
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Lately, we’ve been mulling ways to support Improvised Life. One thing we’re sure of: we hate ads on websites. Even though we understand the economic realities that make ads a part of life, we’re going to see if we can find another way to keep Improvised Life afloat AND a clear space, full of unique ideas.
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