The Power of Self-Administered Placebos (Kevin Kelly, Ted Kaptchuk)

Writing in the Recommendo newsletter, Kevin Kelly, whose great, useful ideas we’ve been following for years, described his latest find: placebo pills that he buys on Amazon. He’s found them to be helpful to alleviate certain symptoms, echoing research by Ted Kaptchuk and others about the efficacy of open-label placebos.